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Our Mission:
To further, through research, the scientific practice of advertising and marketing.

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ARF Members

We serve over 400 leading marketers, agencies, media companies, and research organizations.

MEMBER SPOTLIGHT

A big thank you to Artie Bulgrin, for his amazing support and contributions to the ARF over the years while at ESPN. Artie served as a valuable member, board member, board chair, speaker, contributor, mentor and much more. His dedication and contributions have made a big impact on the advertising research industry and the ARF. We want to wish him well as he moves on to his next venture.

Artie Bulgrin
Artie Bulgrin

NEW MEMBERS

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Anheuser Busch
Buzzfeed
Dunkin
NBA
Paramont
Samsung Ads
Survata
Sylo

MEMBER NEWS

The NPD Group
Congratulations to The NPD Group’s new CEO, Karyn Schoenbart. Karyn serves on our Women in Analytics Advisory Board.
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FreeWheel
FreeWheel releases Video Monetization Report—it highlights the changing dynamics of monetization of premium digital video content.
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MESH
MESH Experience named Woman owned business supplier of the year by Delta Air Lines.
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The ARF Board of Directors »