Council Objectives
The Cognition Council explores the ways consumers’ attention, emotional response and memory are affected in today’s hyper-connected media environment. Specifically, building on current state of knowledge from both neurological and survey-based perspectives, extending our understanding of the communication impact and effect of simultaneous usage of multiple media platforms.
Working Groups
The Cognition Council Committee is in the process of evaluating working group projects. If you would like to weigh in with your thoughts, please enroll in the Cognition online community and join the conversation.
Manuel Garcia-Garcia
SVP, Neuro & Behavioral Sciences Center of Excellence
Cognition Council Chair
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