ARF EVENT PROGRAMMING
Participate in the highest quality programming, insights and networking opportunities. The ARF plans to continue holding events virtually and incorporate hybrid elements in accordance with health and safety measures.
Oct. 4 • NYC
Oct. 4 • NYC
Oct. 24 • Burbank, CA
Call for Content Deadline Oct. 24
Nov. 14 • NYC + Livestream
Industry Calendar
If you are interested in learning more about sponsorship opportunities, please contact sponsorship@thearf.org.
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Creative Effectiveness Event & David Ogilvy Awards Reception
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Cultural Effectiveness Council
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OTT 2023: Navigating the Evolving Media Landscape
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Inside the Journal of Advertising Research: Brand Safety, Social Targeting, and Who Needs Highly Creative Ads?
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Creative Council
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Attribution & Analytics Accelerator 2023
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Women in Analytics
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Insights Studio
ARF/MSI members can access members-only roundtables and events with industry and academic peers.
- Firm Beliefs – How to Shape Your Own Career
September 20, 2023 - Dimensionalizing the Value of Brands in an Attention Economy
September 20, 2023 - Striking a Balance: Privacy, Personalization & Profit
September 12, 2023 - Advertising Effectiveness: Performance Measurement in the New World of Privacy and Tools
July 26, 2023 - FORECASTING 2023: Managing Risk — How Businesses Can Get Better Visibility into the Near and Long-Term Future
July 18, 2023 - Breaking through the Blind Spots: How Marketers can be a Force for Good and Growth
July 13, 2023 - Marketing Performance Measurement – Where are We Now?
July 12, 2023 - Ad-Spend Cues, Deepfakes/A.I., Badass Endorsers and Influencer KPIs
June 21, 2023