Join System1 on Sept. 14, 1-5 pm ET at the Hard Rock Hotel New York – The Venue on Music Row to hear author and Chief Innovation Officer at System1, Orlando Wood, present his latest book with the IPA, Look out, a study of attention and its implications for advertising effectiveness. The event will be hosted by Jon Evans, System1’s Chief Customer Officer and creator of the Uncensored CMO podcast. Following Orlando’s session, Ty Heath, Director, Market Engagement for The B2B Institute at LinkedIn, will join Jon to discuss diversity in advertising and how to create inclusive brand-building campaigns. Enjoy drinks, food and networking following the presentations.
Sept. 14, 1-5 pm ET