Total use of television fell 3% in the week of April 20, according to Nielsen, continuing to slowly slide from the peak seen in March when people were first confined to their homes to avoid spreading the coronavirus. Live TV was down 4% and time-shifted TV was down 4%. Video game console use was down 6% and internet-connected device use was down 3%. The biggest decline came among viewers in the 18-24 age bracket. Read more »
Member Only AccessTotal use of television fell 3% in the week of April 20, according to Nielsen, continuing to slowly slide from the peak seen in March when people were first confined to their homes to avoid spreading the coronavirus. Live TV was down 4% and time-shifted TV was down 4%. Video game console use was down 6% and internet-connected device use was down 3%. The biggest decline came among viewers in the 18-24 age bracket. Read more »
Member Only AccessTotal use of television fell 3% in the week of April 20, according to Nielsen, continuing to slowly slide from the peak seen in March when people were first confined to their homes to avoid spreading the coronavirus. Live TV was down 4% and time-shifted TV was down 4%. Video game console use was down 6% and internet-connected device use was down 3%. The biggest decline came among viewers in the 18-24 age bracket. Read more »
Member Only AccessTotal use of television fell 3% in the week of April 20, according to Nielsen, continuing to slowly slide from the peak seen in March when people were first confined to their homes to avoid spreading the coronavirus. Live TV was down 4% and time-shifted TV was down 4%. Video game console use was down 6% and internet-connected device use was down 3%. The biggest decline came among viewers in the 18-24 age bracket. Read more »
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On January 14, the LA Media Research Council dove into recent media research insights and discussed key issues and priorities for the upcoming year. Attendees heard new, research-based insights on changes in viewer behavior and the impact of viewer attitudes on content and platform preferences. Plus, listen in on an interactive Q&A with media experts.
Member Only AccessTotal use of television fell 3% in the week of April 20, according to Nielsen, continuing to slowly slide from the peak seen in March when people were first confined to their homes to avoid spreading the coronavirus. Live TV was down 4% and time-shifted TV was down 4%. Video game console use was down 6% and internet-connected device use was down 3%. The biggest decline came among viewers in the 18-24 age bracket. Read more »
Member Only AccessTotal use of television fell 3% in the week of April 20, according to Nielsen, continuing to slowly slide from the peak seen in March when people were first confined to their homes to avoid spreading the coronavirus. Live TV was down 4% and time-shifted TV was down 4%. Video game console use was down 6% and internet-connected device use was down 3%. The biggest decline came among viewers in the 18-24 age bracket. Read more »
Member Only AccessTotal use of television fell 3% in the week of April 20, according to Nielsen, continuing to slowly slide from the peak seen in March when people were first confined to their homes to avoid spreading the coronavirus. Live TV was down 4% and time-shifted TV was down 4%. Video game console use was down 6% and internet-connected device use was down 3%. The biggest decline came among viewers in the 18-24 age bracket. Read more »
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