CPG

Analytics & Forecasting 2025

Analytics & Forecasting 2025

  • ARF
  • ARF

On September 29-30, the ARF and MSI co-produced the inaugural ANALYTICS & FORECASTING conference, exploring the evolving role of modeling in market research and forecasting, with a particular focus on the opportunities and limitations of synthetic data. Attendees engaged in critical discussions about the opportunities and limitations of modeling in market research applications and heard practical strategies and solutions from leading researchers and practitioners.

Member Only Access
Algorithmic Trade-Offs: How Regulating Recommendations Shapes E-Commerce Markets

Algorithmic Trade-Offs: How Regulating Recommendations Shapes E-Commerce Markets

  • ARF

What happens when governments regulate how platforms recommend products? A new study examining Amazon's compliance with the UK’s Competition and Markets Authority rule—banning the use of Prime eligibility to determine “Featured Offers”—finds both gains and trade-offs. While the regulation did reduce self-preferencing and boosted price competition, it also led to fewer consumer purchases and lower product ratings, especially in niche markets.

Member Only Access
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