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  • January 15 @ 1:00 pm - 2:00 pm EST

Webcast: Building a Customer Experience (CX) Roadmap

Following up on ARF’s Advertising Week EXPERIENCExSCIENCE conference, ARF and MESH Experience are running a series of webcasts to help marketers grow their business and learn what it takes to succeed in the new age of customer experience (CX). Each webcast will have a guest speaker and will focus on how to activate a specific element within CX that makes a business difference. The third episode (and first webcast of 2020) will be held on January 15, 2020 and explores how to build a CX roadmap with case studies shared by Axa Investment Managers and Cox Communications. Tune in to learn: Challenges faced in CX programs A 9-step process to run a CX program Ten key learnings to improve succes…