The ARF’s SOCIAL MEDIAxSCIENCE event is the one place where Digital Media, Social Strategy and Measurement and ROI all come together.
You are spending more dollars and resources in the digital and social space . . . are they working? Join us for the actionable insights and evidence-based solutions that will help you make these dollars work harder.
SOCIAL MEDIAxSCIENCE is a one-day event you and your team cannot miss if you want to stay up-to-speed and maximize your digital dollars.
Top research, insight, brand and creative leaders will address:
Is there value in 500 millisecond exposures and what should viewable standard be for impact as well as budgeting?
What is the right balance of paid vs. owned for results and for resource investment?
Should walled gardens be brought down . . . or does that custom access and partnership give you competitive advantage?
What to take in-house and what is the agency role . . . today and tomorrow?
Take part in an ARF Town Hall format on our responsibilities for consumer protection in data collection and research. Help us set industry standards.
Most important ─ measurement. Are your social dollars working?