Technology is changing how people shop. The Census Bureau’s latest figures demonstrate that. E-commerce now makes up 10% of all retail sales, growing at 3x the rate of total retail year-over-year. Does that mean brick & mortar is finally dead? Far from it.
Major retailers are expanding Click & Collect services to leverage brick & mortar in the digital shopping age. How are smart marketers integrating latest technologies to make shopping frictionless for consumers and drive brand growth? Join us for the latest insights and case studies on how science intersects the shopper journey.
ARF’s SHOPPERxSCIENCE will have attendees taking away the latest trends and initiatives to succeed in the new world of “bricks & clicks & swipes & voice”. Case studies will focus on: