
ARF Social Council: Virtual Reality: Is It Real This Time?
With the developments of emerging technologies like Virtual Reality (VR) and Augmented Reality (AR) in recent years, changes to the advertising and marketing landscapes have followed. Experts from Meta, Snap, Inc. and Influencer joined the Social Council on July 27 to demonstrate what this exciting new medium looks like and expound on what it can do for brands.
Featured Speakers
Aarti BhaskaranGlobal Ad Research & Insights
Agency Lead at Snap, Inc.
Agency Lead at Snap, Inc.
Ryan DetertCEO
Influential
Influential
David Kaufman Senior Director, Global Marketing, VR & Metaverse
Meta
Meta
Colin CampbellAuthor and Marketing Professor
University of San Diego
University of San Diego



