AI in Advertising: How Marketers Are Adopting It—And What Consumers Really Think

As AI reshapes advertising, marketers are racing to integrate game-changing tools. But how do consumers feel about AI’s growing presence in the ads they encounter? This webinar combines insights from two studies: an ARF deep dive into how advertisers are using AI and a Humantel survey on consumer attitudes. Together, they reveal where industry innovation aligns with consumer expectations, where friction arises, and what brands must prioritize as AI becomes a driving force in advertising.

Following the presentations, there will be a structured conversation featuring industry leaders who will discuss the practical applications of AI in advertising and answer audience questions.

Join us on July 22 to gain actionable insights into how companies are using AI to drive results and meet consumer expectations.