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Who Are the 15% of Americans Who Don’t Use the Internet?

August 03, 2015

Pew Research Center’s recent report shows that despite the importance of the Internet for information, news, shopping, and communications with family and friends, 15% of American adults do not use the Internet.  This percentage has not substantially changed over the past three years.

This Pew Research analysis reveals that Internet non-adoption is correlated with a number of demographic variables, including age, educational attainment, household income, race and ethnicity, and community type.

Included in these findings:

39% of adults ages 65+ do not use the Internet.

33% of adults with less than a high school education are offline.

25% of adults earning less than $30,000 annually do not use the Internet.

24% of rural Americans are offline.

20% of Black Americans and 18% of Hispanics are offline.

The Pew Research concludes that over time, the offline population has been shrinking, and the increases in Internet use have been significant for seniors and adults without a high school diploma.

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