Non-Human Signals
In a recent study, Adobe found that about 28% of traffic across thousands of its clients’ websites showed strong “non-human signals,” leading the software company to believe that the traffic came from bots or click farms.
The Wall Street Journal, “How Sellers Trick Amazon to Boost Sales” 2018, July 28.
Prepare for the voice revolution
Source: PWC
Desktops and Tablets Decline as Smart TV Devices Climb
New digital device technologies — like smart TV’s, gaming consoles, and connected devices— are increasing their penetration into U.S. households as traditional devices, like desktops and tablets, decline, according to comScore’s latest OTT Report.
Source: comScore, via Axios Media Trends
