In Brief: News from the FTC and Consumer Data; KFC & FBLive & Cats!
Federal Trade Commission members said during a House hearing Wednesday that the FTC does not have the authority to adequately punish companies that misuse consumer data. AdExchanger
If you were told that KFC would put together a Colonel Sanders-inspired cat climber, then include scads of kitties on Facebook Live with Super Deluxe for four hours, your response may very well be: “Of course they would do that.” And do that they did yesterday as north of 700,000 people made their way to the puzzling, yet strangely on brand exercise. Adweek.