MEMBER BULLETIN BOARD

The Member Bulletin Board is for members to post News, Events, or Jobs from their companies. Submit your own posts using the form below. Submissions will be accepted from ARF Members only, and posted the following business week.

MEMBER EVENTS

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unBoxed: Amazon Ads flagship advertising conference

Register to watch our partner, Amazon Ads at unBoxed, their flagship advertising conference, live from Austin, TX on October 15 and October 16. Learn about new products and customer insights to help you build your brand, optimize campaigns, reach new audiences, and more with Amazon Ads.

Register now to attend virtually!

October 15 & 16, 2024

Webinar: Build Fandom in Live Events: Unlocking Emotional Impact

Are you looking to boost fan engagement in your live events? Existing tools for tracking attendance and gathering declarative insights and post-event evaluations fall short of capturing attendees’ real-time emotional engagement, leaving significant gaps in understanding your audiences’ true experience. How can you bridge this gap? It’s time you start measuring participants’ emotional engagement as they are exposed to content in live settings! Mediaprobe has been working with a selected group of companies on piloting a solution to measure the emotional impact generated in live events by measuring the real-time emotional responses of the participants. Join Beatriz Ribeiro, Head of Client Success at Mediaprobe, to discover how leading media, entertainment, and sports organizations are unlocking insights and opportunities for building fandom and brand activation. Register now!

July 11, 2024 11:00 AM EST

Webinar: The Power of Emotion: Leveraging Implicit Insights for Political Messaging Impact

In today’s political landscape, it’s clear that the messages that resonate with voters are not just heard, they are felt. Understanding unbiased voter reactions to news, events, candidates, and issues, is instrumental to optimizing political messaging. Discover how to go beyond traditional research and tap into the power of emotions that drive public opinion (and behavior). Join us for a webinar designed to deepen the understanding of implicit insights into the effectiveness and relevance of political messaging. What You’ll Learn This webinar will explore how biometric emotional reactions of voters gathered over time aid the development of highly effective and impactful political communication strategies. Who should attend – Political analysts – Campaign strategists – Broadcasters – Political research agencies More details on event link. Register now!

March 28, 2024

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For questions, email: membership@thearf.org.