ARF Women in Analytics: Mentorship Program 2023
AUGUST 1 @ 12:00 PM – 1:00 PM EDT | Virtual Event (For Mentors/Mentees who signed up for the mentorship program)
12:00 – 12:05pm
Welcome
Kristin Ace – Director of New Business and Membership; Women in Analytics Lead, ARF
12:05 – 12:10pm
Survey: How the Values System Works
To gain a better understanding of the methodology behind the survey, a behavioral specialist from our partner, Cophi will discuss how and why pairs were matched.
Jamie Thomas – Co-Founder, Cophi
12:10 – 12:45pm
Panel Discussion: Tips for a Successful Mentor/Mentee Relationship
Mentors and Mentees from last year’s program will share their experiences and provide ideas for a successful Mentor/Mentee relationship.
Jennifer Johnston Canfield – Chief Growth Officer, TBA
Sarah Collins – Director, Campaign Insights, Mediahub Worldwide
Kumi Harischandra – Research Scientist, Meta
Arika Ho – Marketing Science Partner, Formerly at Meta
Lara O’Shea – Chief Strategy Officer, Hudson Rouge
Hannah Wilder – Manager, Analytics & Insights, Domino’s
Moderator: Neha Bhargava – Director of Advertising Research, Meta
12:45 – 12:55pm
Q&A with Panel
2023 Mentors/Mentees will have the opportunity to ask the panelists questions as they prepare for their Mentor / Mentee experience.
Jennifer Johnston Canfield – Chief Growth Officer, TBA
Sarah Collins – Director, Campaign Insights, Mediahub Worldwide
Kumi Harischandra – Research Scientist, Meta
Arika Ho – Marketing Science Partner, Formerly at Meta
Lara O’Shea – Chief Strategy Officer, Hudson Rouge
Moderator: Neha Bhargava – Director of Advertising Research, Meta
12:55 – 1:00pm
Closing Remarks
Kristin Ace – Director of New Business and Membership; Women in Analytics Lead, ARF