
The ARF invites all Young Pros to meet selected 2016 ARF Ogilvy Awards Finalists! Hosted live at Ogilvy in NYC and Chicago, presenters in both locations will share the insights that led to their winning campaigns. Learn about how research contributes to successful ad campaigns and helps businesses’ bottom line. In-person attendance is recommended for those in NYC and Chicago. An option for live stream is available on the registration page for those who live in another city.
WHEN: 5:30-8:00pm CT & ET
NYC
5:30-6:30 ET – Reception
6:30-8:00 ET – Presentation
Chicago
5:30-7:00 CT – Presentation
7:00-8:00 CT – Reception
AGENDA
6:30-6:40 ET: Welcome – The ARF
6:40-6:55: Introduction – Neo@Ogilvy
6:55-7:50: Ogilvy Finalist Presentations
From NYC:
6:55-7:10: Dove Hair ‘Love Your Curls’
presented by Jackie Mrozinski – Consumer & Market Insights Global Manager, Unilever
7:10-7:25: Tut Premiere
presented by Tom Grayman – VP, Spike TV Brand and Consumer Research – Viacom Media Networks
From Chicago:
7:25-7:40: Boeing Innovation Series presented by Fan Shi – Strategic Analytics Director and Pradeep Kumar – VP, Customer Intelligence Director, FCB Chicago
7:40-7:50: Q&A (NYC & Chicago)
Hosted by:

Young Pros Sponsored by:
