YP Council Officers
ARF Councils bring together thought leaders from throughout the industry to advance knowledge in key research areas: Analytics, Cognition, Creative, Cross-Platform Measurement, Cultural Effectiveness, Organizational Insights, Pharma, Social and the LA Media Research Council (focused on video content and distribution).
Young Pro Officers join a Council Committee of senior executives and contribute their unique perspective to the Council. YP Officers participate on Committee Calls every three weeks and contribute via note-taking, project management, and engagement with the broader group of ARF Council Community members.
| Company | YP Officer | Councils |
| Adelaide Metrics | Claire Browne | Analytics Council Committee |
| Amazon Advertising LLC | Charlotte Lipman | |
| AMC Networks | Jerónimo Peralta Ramos | Cognition Council Committee |
| ARF Member Comp | Alexis Harris | |
| Brainlabs | Xinlu Liu | |
| Cint | Margaret Felger | |
| Circana | Edgar Oseguera | |
| Delineate | Brett Bennett | Creative Council Committee |
| DIRECTV Advertising, LLC | Leanna Bornkamp | |
| Havas Media | Rajatha Raju | |
| Ipsos | Kylea Dolezal | |
| Ipsos | Zoe Peterson | |
| Ipsos | Sean Wong | Cross-Platform Council Committee |
| Ipsos | Jillian Rice | |
| Marketing Management Analytics | Steve Altieri | |
| Ipsos | Brooke Waters | |
| Jaguar Land Rover | Danny Zhu | |
| LiftLab | Dylan Lettie | |
| Mediabrands | Danielle Parra | |
| New York University | Hetvi Parekh | LA Council Committee |
| Paramount | Preston Chu | |
| Paramount | Tommy Wu | |
| Paramount | Tawny Abaniel | |
| People Inc. | Rebecca Marrero | Organizational Council Committee |
| Roku | David Herbert | Pharma Council Committee |
| Samba TV | Abhinav Bhardwaj | Shopper Insights Council Committee |
| Samba TV | Alexis Fischer-Kennedy | |
| Samsung Electronics America, Inc. | Daniel Toolan | |
| The Kantar Group | Sydney Angove | Social Council Committee |
| TikTok Inc. | Natalie Schuler | |
| TransUnion | Matt Yoli | |
| TransUnion | John Baro |