AGENDA
October 28 @ 12:00 pm – 1:00 pm PDT | In-Person | Sony Pictures studio lot 3990 Overland Ave. Culver City, California 90232

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12:00 – 12:10pm
Lunch – help yourself and take a seat  

12:10 – 12:15pm
Welcome
Rachael Feigenbaum – SVP, Events, ARF

12:15 – 12:30pm
Leadership Dialogue
A thought-provoking conversation between two senior industry leaders on the defining dynamics of the business and its trajectory ahead.
Tania Missad – EVP, Insights, Strategy & Analytics, Sony Pictures Entertainment
Carolyn Bisson – Executive Director, Research, Warner Bros. Discovery
Moderator: Tracy Adams, Ph.D. – Senior Director, Research & Insights, ARF  

12:30 – 12:55pm
Continue the Conversation
After the panel, continue the conversation in smaller groups to share how changes in TV and streaming are affecting your work, which challenges feel most pressing, and where you’re seeing opportunities. It will also be a chance to compare perspectives, learn from peers, and explore what this moment means for your roles, teams, and next steps.

12:55 – 1:00pm
Wrap-Up & Closing Remarks
Rachael Feigenbaum – SVP, Events, ARF

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