The ARF Erwin Ephron Demystification Award
At the world’s most important audience measurement gathering, AUDIENCExSCIENCE, the ARF is continuing its tradition of honoring leaders whose passion and contribution elevate the science of advertising and marketing.
This year’s winner is Gian Fulgoni, Former Chairman, CEO, and Co-Founder, comScore, Inc. Meet, congratulate—and be inspired—by the man whose contributions to the measurement of consumer behavior and the effectiveness of advertising across platforms forever changed the way our industry thinks and acts
Past Winners:
Bill Harvey ● David Poltrack ● Irwin Gotlieb ● Jim Spaeth