A type of cognitive bias whereby research participants tend to agree with or respond positively to questions/stimuli that are presented to them in an effort to please the researcher or ease the burden of the survey. Also referred to as “Yea Saying.”
A type of cognitive bias whereby research participants tend to agree with or respond positively to questions/stimuli that are presented to them in an effort to please the researcher or ease the burden of the survey. Also referred to as “Yea Saying.”