- June 4 @ 12:00 pm - 1:00 pm EDT
MSI/ARF B2B Exchange: Content Strategy and B2B Branding
On June 4, the MSI/ARF B2B Exchange highlighted the role of content and branding in B2B marketing, facilitated by Christina Kühnl, Professor of Marketing at the University of Stuttgart. Participants […]
- June 5 @ 9:00 am - 5:00 pm EDT • New York
ATTENTION 2025
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- June 17 @ 12:00 pm - 1:00 pm EDT
Inside the Journal of Advertising Research: Ad Agency Intelligence: New Research on Agency Incentives, AI Integration, and Creative Attribute Effectiveness
At this Insights Studio, researchers from institutions worldwide will present pioneering work that addresses pressing issues in the advertising industry today. First, a new study reveals how agency creativity is […]
- December 11 @ 12:00 pm - 1:00 pm EDT
Inside the Journal of Advertising Research
Save the date for this upcoming Insight Studio event. CHECK BACK SOON FOR AGENDA AND SPEAKER UPDATES. REGISTER NOW REGISTER NOW