OTT: Optimizing Total TV: Strategies for the New Media Landscape

October 25 @ 10:00 am - 4:00 pm PST • Burbank
In-Person Event Followed by a Cocktail Reception at Warner Bros. Discovery Studio Lot 4000 Warner Blvd. Burbank, CA 91522 | DOWNLOAD DIRECTIONS

On October 25, 2022, media and measurement experts shared the latest research-based insights about today’s media landscape in Burbank, CA. Attendees learned more about what viewers really want when it comes to FAST, AVOD and SVOD, and whether there are viable solutions for cross-platform measurement.

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Speakers

Brian Fuhrer, SVP, National Product Leadership, Nielsen, OTT Speaker

Brian FuhrerSVP, Product Strategy
Nielsen

Subramanyam

Radha Subramanyam, Ph.D.President and Chief Research & Analytics Officer
CBS

Jon Giegengack – Principal, Hub Entertainment Research

Jon GiegengackPrincipal
Hub Entertainment Research

Yan Liu, CEO & Founder, TVision, OTT Speaker

Yan LiuCEO & Co-Founder
TVision

Tania Missa, Warner Bros Discovery

Tania MissadGlobal Head of Corporate Research, Data & Insights
Warner Bros. Discovery

Matthew Gottlieb, VP, Insights & Research, NBCU, OTT Speaker

Matthew GottliebVP, Insights & Research, Sports & Olympics
NBCU

Sean Wilkinson, OTT Speaker

Sean WilkinsonHead of Corporate Development
Conviva

Meg James, OTT Speaker

Meg JamesMedia Reporter
Los Angeles Times

Barry Blyn, VP of Sports Research, The Walt Disney Company, OTT Speaker

Barry M. BlynVP of Sports Research, Insights & Analytics
The Walt Disney Company

Tracey Chen, OTT Speaker

Tracey ChenExecutive Director, Corporate Research, Data & Insights
Warner Bros. Discovery

Lisa Heimann

Lisa HeimannEVP, NBCU Analytics, Insights & Measurement
NBCUniversal

Dallas Lawrence

Dallas LawrenceSVP, Brand Insights
Samba TV

Tony Marlow

Tony MarlowCMO
LG Ads Solutions

Robert Aksman, President and Co-Founder, BrightLine, OTT Speaker

Rob AksmanPresident and Co-Founder
BrightLine

Karen Costello, OTT Speaker

Karen CostelloCreative Chair
Deutsch LA

Vera Chien – Executive Director – Corporate Research, Data and Insights, Warner Bros. Discovery, OTT Speaker

Vera ChienExecutive Director, Corporate Research, Data & Insights
Warner Bros. Discovery

Greg Durkin, Founder & CEO, Enact Insight, OTT Speaker

Greg DurkinFounder and CEO
Enact Insight (formerly Guts+Data)

Wayne Goldstein, OTT Speaker

Wayne GoldsteinHead of Global Research
Sony Pictures Television

Heidi Chung, Media Analyst & Correspondent, Variety Intelligence Platform, OTT Speaker

Heidi Chung Media Analyst & Correspondent
Variety Intelligence Platform

William Roberts-Foster, VP, Ad Innovation Strategy, Advertising and Partnerships, NBCUniversal, OTT Speaker

William Roberts-FosterVP, Ad Innovation Strategy, Advertising and Partnerships
NBCUniversal

Edwin Wong, OTT Speaker

Edwin WongSVP Insights & Innovation
Vox Media

Ed Isabella, SVP Research, Insights and Analytics, Disney Media and Entertainment Distribution, OTT Speaker

Ed IsabellaSVP Research, Insights and Analytics
Disney Media and Entertainment Distribution

Thomas

Robin ThomasEVP, Consumer Insights, Strategy and Analytics
Hallmark Media

Watts

Jon WattsManaging Director
CIMM

Stipp

Horst Stipp, Ph.D.EVP, Research & Innovation
ARF

Paul Donato width=

Paul DonatoChief Research Officer
ARF