
FORECASTING 2023: Managing Risk — How Businesses Can Get Better Visibility into the Near and Long-Term Future
Managing business risk involves having a rational, data-driven view of the future while simultaneously being as prepared as possible for external shocks — from a global pandemic and the ensuing supply-chain disruptions, to inflation, data signal losses, war, and great power competition. At our annual Forecasting event, held virtually on July 18, leading experts shared how businesses can adapt forecasting techniques to manage risk.
Featured Speakers
Erica ThompsonAssociate Professor of Modelling for Decision Making
UCL
UCL
Eric AndersonPolk Bros. Chair in Retailing, Professor of Marketing, Kellogg-McCormick MBAi
Northwestern University, Kellogg School of Management
Northwestern University, Kellogg School of Management
Leslie CheneySVP, Analytic Consulting
IPG Mediabrands
IPG Mediabrands
Martyn J. CrookVP Analytics and Insights
United Health Group
United Health Group
Harvey GoldherszExecutive Vice President, Product
Circana
Circana
Dimitris KalamatianosSVP, Principal Global Data Science Lead
Circana
Circana
Divya KaurSVP, Analytic Consulting
IPG Mediabrands
IPG Mediabrands
John LynchExecutive Director
Marketing Science Institute
Marketing Science Institute








