The large quantity of ads in urban environments can be challenging for marketers. However, the creative out-of-home advertising demonstrated by the brands highlighted in this article enables them to stand out.
The author’s favorite out-of-home campaign discussed in this Designer Daily article is a Simpsons movie ad that appeared at the bottom of an escalator when the movie was released.
Additional campaigns noted by the author:
- A bus stop campaign by IKEA
- An IWC Schaffhausen bus campaign
- A giant Mars truck ad
- A KitKat bench
- A Sprite shower
- A Law & Order billboard
- A Nike bench
- Durex XXL public restroom ad
- Superman elevator ad
See all 5 Cups articles.