2024 AudiencexScience

Featured Speaker

David Kurzynski - SVP, Data Science, Nielsen

David Kurzynski is a SVP Data Science at The Nielsen Company, a global leader in audience measurement. During his 18 years with Nielsen, David has been a leader of innovation, focused on transforming how we measure consumers television content and ad exposure. He’s helped lead several transformation initiatives from integration of cable set top box data into Local US TV measurement to the ingestion and editing of ACR Smart TV data for audience measurement. As the Big Data and Computations Data Science leader at Nielsen, David is focused on integrating large data sources with Nielsen’s high quality television audience measurement panel assets. This includes using machine learning techniques to create scalable, portable solutions that make these data usable across Nielsens’ Audience Measurement portfolio. His team is focused on transforming the way we use technology to solve research challenges while maintaining the high-quality levels Nielsen is known for. David is passionate about diversity and leadership development, along with volunteering and giving back to the community. He lives in Chicago, Illinois with his wife and two children.

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