SPEAKERS
Product Director, Measurement, VIZIO
CEO, MediaProbe
VP and General Manager, Data & Addressable Enablement, Comcast Advertising
Director, Strategy & Insights, Magid
Associate Director, Magna Global
President, eye square
Global Head of Ad Research & Insights, Snap
EVP, Global Media & Entertainment, Magid
Lead Scientist, Playground XYZ
Chief Insights Officer, Cumulus Media | Westwood One
Partner, Bain & Company
Co-Author, The AI Conundrum
Chief AI Officer, Claritas; Co-Author, The AI Conundrum
Global Head of Business Development and Partnerships, LG Ad Solutions
SVP of Strategy and Insights, Teads
SVP, Tech, Platform, and Partnerships, MarketCast
SVP, Research & Insights, Audacy
Associate Prof. of Marketing, San Diego Knauss School of Business; Editor in Chief, JAR
CMO, IRIS.TV
Member, Board of Trustees; Former Chief Measurability Officer, ARF, VideoAmp
Senior Director, Audience Impact & Intelligence, Paramount Advertising
Director, Analytics Transformation, Pernod Ricard
Director, Ad Experience Measurement, NBCUniversal
Chrystal Day
Marketing Insights, Strategy and Impact Leader, YouTube
Tina DeSarno
SVP, Advertising Research, MarketCast
Director of Marketing Analytics, Indeed
Advertising Research Foundation
EVP & CRO, Paramount
Associate Director, Marketing Insights, Samba TV
Executive Director of Insights, Comcast Advertising
CEO, Lumen Research
Sr. Director, Insights & Thought Leadership, ANA
Head of Insights & Thought Leadership , Samsung Ads
Managing Director, Proximic by Comscore
Global Lead of Neuroscience, Ipsos
Assistant Professor of Marketing, Foster School of Business, University of Washington
SVP, Product Management, Innovation Products and Media Intelligence Suite , Circana
Manager, Audience Impact & Intelligence, Paramount Advertising
Associate Director, Data Licensing, Inscape
Global Research & Insights Partner, Marketing Science, TikTok
Executive Chairman, Bill Harvey Consulting
SVP, Measurement & Research, Warner Bros. Discovery
CEO, Realeyes
SVP, IUU, Ipsos
Executive Director & Sr. Fellow, Wharton Neuroscience Initiative, UPenn
VP of Product, Realeyes
YouTube Specialist, Google
VP, Marketing Science, Kinesso
Associate Director (Product Development), Ehrenberg-Bass Institute for Marketing Science
Deputy Managing Director, CIMM
CEO, EDO
SVP, Data Science, Nielsen
VP, Product & Partnership Success, datafuelX
Nicole Lawless DesJardins, Ph.D.
Sr. Director Data Science, iSpot.tv
Global Head of Planning, Dentsu
Executive Director, Marketing Science Institute; University of Colorado Distinguished Professor, Leeds School of Business
Head of Marketing Insights, LG Ad Solutions
Group Research Manager, Snap
Sophie MacIntyre
Ads Research Lead, Marketing Science, Meta
SVP, Measurement, Cint
President & CEO, Advertising Research Foundation
Sr. Director, Research & Development, NCSolutions
General Manager, DASH
Global Head of Research & Data Science, Dynata
NA Media Insights, Measurement & Advanced Analytics Lead, Unilever
CEO, Amplified Intelligence
Sr. Director, Global Predictive Analytics & Global Head of AI, Colgate-Palmolive
Sr. Director Marketing Effectiveness, Mars
Head of Measurement, Google
Lea Pica
Data Storytelling Advocate, Speaker, Trainer, and Author
Director, Wharton Neuroscience Initiative, UPenn
Global Head of Research for Creative Works, Google
VP, Data Science, Nielsen
SVP, Research & Insights, Outfront
GM, Amazon Publisher Cloud
Client Manager Applied Research, Ipsos
CSO & Partner, eyesquare
Rachael Ryan
Global Research & Insights, TikTok
Vice President Brand and Media & Partner, eyesquare
Senior Advertising Researcher, RTL Data & Screenforce
Global President, Business Intelligence, GroupM
CEO, Swayable
Partner, Sequent Partners
Product Manager, Video Products, NBCUniversal
EVP Sales Research Insights & Strategy, FOX Corp.
EVP, Research, ARF
VP, Head of R&D, Samba TV
President and Chief Research & Analytics Officer, CBS
Chief Strategy Officer, Kantar Profiles
Chief Product Officer, Audience Measurement, Nielsen
Hub Entertainment Research
Programmatic Lead, PMG
Managing Director, Privacy, Measurement & Analytics, Google
Sr. Research Consultant, eye square
CEO, MediaScience
Coalition for Innovative Media Measurement
TVision
Cultural Insights Strategist, Horowitz Research
Sr. Director, Advanced Advertising Product Management, TelevisaUnivision
SVP, Data & Measurement Strategy, NBCU
Jaclyn Williams
Research and Insights Manager, NA & Global Functions, TikTok
Helen Wolf, Ph.D.
Senior Global Director, Consumer Experience Insights, Colgate-Palmolive
Chief Research Officer, iSpot.tv
Vice President of Media, Circana
Sr. Manager, Marketing Analytics, Indeed
To further, through research, the scientific
practice of advertising and marketing
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