SHOPPERxSCIENCE
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Grocery is not going to remain behind other retail classes in online/offline, omnichannel evolution for very much longer. That’s because consumers are already expecting their experiences to seamlessly combine the best of what both online and offline have to offer.
This year’s ARF SHOPPERxSCIENCE event, explored how CPG Brands and retailers can keep pace with consumers and implement winning solutions. Take aways included the latest trends and evidence-based examples to succeed in a new world of bricks & clicks & swipes & voice.
Speakers included:
- Amy Gómez, Ph.D. – SVP, Cross-Cultural Marketing, Geometry
- Jeff Admiraal – Associate Director, P&G Shopper Analytics & Insights, Procter & Gamble
- Renee Entinghe – Head of Shopper Insights, Nestlé
- Ron Lunde – Principal, The Lunde Company
Featured Speakers
Amy Gómez, Ph.D.SVP, Cross-Cultural Marketing, Geometry
Jeff AdmiraalAssociate Director, P&G Shopper Analytics & Insights, Procter & Gamble
Renee EntingheHead of Shopper Insights, Nestlé
Ron LundePrincipal,
The Lunde Company
The Lunde Company
Details and Venue
Agenda
Speakers
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