As the shopper marketing landscape continues to evolve rapidly, the ARF’s Shopper Insights Council held a half-day event that offered two unique opportunities: 1) To hear from knowledgeable speakers about Retail Media Networks and omnichannel shopper marketing; 2) To participate in focused workshops and share perspectives, concerns and best practices with others in the industry having similar roles.
Featured Speakers
Michael EllgassEVP Global Media, CPG and Retail
Circana
Leora Kelman Partner
Boston Consulting Group
Melissa MyresDirector, Insights
84.51˚
Katie VogtSenior Director, Marketing Partnership & Client Success
Walgreens Advertising Group
Janine FlaccaventoEVP, Vertical Lead in Retail
Merkle
Jen BryceAssociate Director, US Head of Retail Media Partnerships & Investment
Unilever
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Co-Chair Shopper Insights Council
Yolanda ChavezShopper Marketing Lead, Walgreens Team
Haleon
Jeff MalmadGlobal Head of Commerce
Mindshare
Kelley VanderSlootHead of Omnichannel
Ocean Spray
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Co-Chair Shopper Insights Council