Beyond the Trophy: The ROI of a David Ogilvy Award

On April 9, the ARF Creative Council took a deep dive into what it takes to win one of the advertising industry’s most prestigious honors — an ARF David Ogilvy Award. This event brought together recent winners to share their firsthand experiences, from the research and strategy behind their campaigns, to the impact that winning has had. Attendees heard valuable insights on crafting award-winning work and navigating the entry process.