Young Pros Spotlight

Emily Scharf

What is your role / current company? Analyst, Consumer & Artist Insights at Vevo

When did you join the ARF Young Pros? 2019

What is your proudest professional accomplishment?
Introducing research to new teams and audiences!

What is your biggest professional challenge?
Finding balance.

How has being an ARF YP member impacted your career?
When I network with others, it makes me reflective of my own career.

When researching a topic you know nothing about, how do you get started?
I like to go to a subject matter expert and ask questions.

What’s an example of a company/brand that you think is doing a great job?
Fenty Beauty

What is your favorite restaurant in your city?
Empanada Mama

What is your favorite show/program?
Fleabag

What’s your dream job? (If money was no object, what would you do?)
Write an art history textbook about editorial makeup.

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Featured Event: Young Pros San Francisco: Why Most Advertising Campaigns Fail and Polls Are Wrong – August 12, 2020

Featured Content: Getting Better Creative from Data Insights