---

Emna Cherif
Associate Professor of Marketing
University of Clermont Auvergne’s IAE Clermont Auvergne School
Emna Cherif is an Associate Professor of Marketing at IAE Clermont Auvergne School of Management at the University of Clermont Auvergne. Her research focuses on consumer behavior in digital environments including visual attention to online advertising. More info here.

---

Scott Koslow
Professor of Marketing
Macquarie University
Scott Koslow is a Professor at Macquarie University and Abedi’s supervisor. His research specialties are advertising creativity, strategy and effectiveness. He has worked with most major agency brands. More info here.

---

Biswajita Parida
Assistant Professor, Marketing
Indian Institute of Technology, Delhi
Biswajita Parida is an Assistant Professor at the department of management studies, Indian Institute of Technology Delhi, India. Parida’s research interests are in the field of advertising, branding and consumer behavior. She is currently focused on further understanding and developing a framework for communication of taboo products and services. More info here.

---

Nathaniel Evans
Associate Professor of Advertising
University of Georgia, Grady College of Journalism and Mass Communications
Nathaniel J. Evans is an Associate Professor of Advertising at University of Georgia’s department of advertising and public relations. His research focuses on native advertising, influencer advertising and vaccine communication. Evans serves on the editorial review boards for the International Journal of Advertising and the Journal of Interactive Advertising and is an associate editor at the Journal of Advertising. More info here.

---

Delia Balaban
Director and Professor
Graduate School of Communication, Public Relations and Advertising, Babeș-Bolyai University, Cluj-Napoca, Romania
Delia Cristina Balaban is Director and Professor, Graduate School of Communication, Public Relations and Advertising, Babeș-Bolyai University, Cluj-Napoca, Romania. Her research focuses on advertising, especially embedded advertising, social media influencers, influencer marketing and political communication on social media. More info here.

---

Charles R. Taylor
John A. Murphy Professor of Marketing
Villanova University
Charles R. Taylor is the John A. Murphy Professor of Marketing at Villanova University. He is also current editor-in-chief of International Journal of Advertising and a past president and fellow of the American Academy of Advertising (AAA). Taylor’s research expertise spans advertising, branding and consumer behavior. He is a recipient of the AAA’s Ivan L. Preston Award for Outstanding Contribution to Advertising Research, and the European Advertising Academy’s Flemming Hansen Award for Outstanding Contribution to Advertising. More info here.

---

Abhishek
Associate Professor of Marketing
Institute of Management Technology GhaziabadAbhishek is an Associate Professor of Marketing at the Institute of Management Technology in Ghaziabad, India. His research focuses on marketing communications, digital and mobile marketing, and e-commerce and digital businesses, with a special interest in the role of technology in marketing communications and advertising issues with public policy implications. More info here.