12:00 – 12:05pm
Welcome
Paul Donato – Chief Research Officer, ARF

12:05 – 12:20pm
Overview & Update from the Privacy Sandbox
Discover how the Privacy Sandbox is working with the ecosystem to accelerate towards a new era of online privacy. As the industry moves towards a more private future, marketers need to adapt their media activation and measurement strategies. The Privacy Sandbox team will share updates on their efforts to provide privacy-preserving alternatives to cross-site identifiers and engage with the ecosystem moving to a new era of online privacy. Hear the latest on how their products are integrating the Privacy Sandbox APIs alongside other privacy-preserving innovations.
Hanne Tuomisto-Inch – Director of Privacy and Chrome Partnerships EMEA, Privacy Sandbox

12:20 – 12:55pm
Panel Discussion: Strategies and Insights in a New Era of Online Privacy
Industry leaders will share best practices, learnings and guidance for marketers.
Matthew McIntyre – SVP Product Strategy (Activation), Choreograph
Aislinn Ryan – Global Head of Supply Platforms & Strategy, NextRoll
Moderator: Hanne Tuomisto-Inch – Director of Privacy and Chrome Partnerships EMEA, Privacy Sandbox

12:55 – 1:00pm
Closing Remarks
Paul Donato – Chief Research Officer, ARF