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David Ogilvy Awards


2014 ARF David Ogilvy Award Winners!
Congratulations to all our winners – and especially to the Grand Ogilvy Award winner: Reddi-wip!

Here are the 2014 winners by category.

GRAND OGILVY AWARD

Unleashing the Joy of Reddi-wip & Fruit
BRAND: Reddi-wip
Download case study »

CROSS CULTURAL AWARD

Let’s Go Crazy
BRAND: Coca-Cola
Download case study »

CROSS PLATFORM AWARD

Find Your Art. Love Your Space.
BRAND: Art.com
Download case study »

ALCOHOL & BEVERAGE

 

GOLD

Let’s Go Crazy!
BRAND: Coca-Cola
Download case study »

 

SILVER

Score with Wheelchair Basketball
BRAND: Guinness
Download case study »


APPLIANCE & ELECTRONICS

GOLD

HP India’s Ink Advantage
BRAND: HP
Download case study »

 

SILVER

Don’t Fight. Switch.
BRAND: Window’s Phone
Download case study »


ENTERTAINMENT & SPORTS

GOLD

It’s in the Game
BRAND: Ford Fusion
Download case study »

 

SILVER

SportsCenter “Da-Da-Da”
BRAND: ESPN
Download case study »


FASHION & STYLE

GOLD

Uncomplicate
BRAND: J. Jill
Download case study »

 

SILVER

Luxurious Colorsilk Buttercream
BRAND: Revlon
Download case study »


FINANCIAL SERVICES

GOLD

Life’s Better When We’re Connected
BRAND: Bank of America
Download case study »

 

SILVER

Citi Bike: The Battle to Win Back New York
BRAND: Citi
Download case study »


FOOD & GROCERY

GOLD

Unleashing the Joy of Reddi-wip & Fruit
BRAND: Reddi-wip
Download case study »

 

SILVER

Haunted
BRAND: PAM Cooking Spray
Download case study »


GOVERNMENT & NONPROFIT

GOLD

Je-ne-sais-quoi
BRAND: Groupe Média TFO
Download case study »

 

SILVER

Make Death Wait
BRAND: Heart & Stroke Foundation
Download case study »


HEALTH & PERSONAL

GOLD

Triple Sorry
BRAND: o.b.
Case study is not available »

 

SILVER

IN Network Campaign
BRAND: Delta Dental of Washington
Download case study »


HOUSEHOLD

GOLD

Find Your Art. Love Your Space.
BRAND: Art.com
Download case study »

Silver

Love Your Color Guarantee
BRAND: Valspar / Lowe’s
Case study is not available »


PHARMACEUTICAL

GOLD

Less Hassle, More Time
BRAND: Walgreens
Download case study »

 

SILVER

Calcium for Bone Strength, Minerals for Bone Flex
BRAND: Caltrate
Download case study* »


PROFESSIONAL SERVICES

GOLD

Insurance for All of Us
BRAND: Physicians Mutual Insurance
Download case study »

SILVER

Client Success Stories – High Performance. Delivered.
BRAND: Accenture
Download case study »


RETAIL & ECOMMERCE

GOLD

Ship My Pants
BRAND: Kmart
Download case study »

 


TRAVEL & LEISURE

GOLD

Mr. LasVegasDotCom
BRAND: Las Vegas
Download case study »

 


  • Topics
    • Ad Effectiveness & ROI
    • Analytics & Data Science
    • Audience & Media Measurement
    • Creative & Branded Content
    • Past Event Highlights
    • Research & Data Quality
    • Targets & Segments
  • Find a Solution
    • 2023 Top Member Questions
  • Publications
    • News You Can Use
    • Knowledge at Hand
    • Journal of Advertising Research
    • CMO Briefs

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