Women and Sports: Audience, Brands & Cultural Impact

Name: Women and Sports: Audience, Brands & Cultural Impact
Start: 2024-10-23T08:30:00-07:00
End: 2024-10-23T09:30:00-07:00
Location: NBC Universal

October 23 @ 8:30 am - 9:30 am PST • Universal City NBCUniversal | Universal Studios Lot | 3900 Lankershim Blvd. (Gate 2) | Universal City, CA 91608

On October 23, the ARF Women in Analytics hosted a special breakfast session in Los Angeles to explore the current state of women and sports. Brand, agency, sports league leaders and top athletes discussed the ROI of investing in women’s sports and shared insights on audience engagement, generational trends, and brand-building opportunities.

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