Young Pros Spotlight
Megan O’Brien
What is your role / current company?
Senior Analyst, Primary Research / Omnicom Media Group
Why did you join the ARF Young Pros?
To create connections with other Young Pros and broaden my advertising and marketing knowledge.
If you could give one piece of advice to other Young Pros, what would it be?
One piece of advice I have for other Young Pros is to be your own champion. In the early stages of one’s career it is so important to advocate for yourself and look for the opportunities to grow your own career. I would encourage other Young Pros to identify stretch goals, keep track of their own progress through documentation/conversations with their managers, and to always be the first to raise their hand to tackle challenging projects.
Do you have a favorite campaign or activation? What made it stand out to you?
Would have to be Peloton for me — if you’re an exercise brand that can pique my interest, you’re definitely doing a great job! Peloton really exploded during the early days of the pandemic and provided individuals with the opportunity to both connect with others and improve one’s health and wellness during a time where those very things were being threatened. I know they’re struggling a bit to find their footing as we all navigate our New Normal, but I’m confident they will!
Has mentorship played a role in your career journey? Anyone you want to give a shoutout to? Include their name if you’re comfortable sharing!
Mentorship is so important in all stages of one’s career and has played a significant role in my career journey. I would definitely have to give a shoutout to my team’s Managing Director, Pam Marsh, for serving as a mentor to me. She always encourages me to challenge myself, think critically, and be the best I can be!
What’s your dream job? (If money was no object, what would you do?)
I’ve always had a dramatic flair, so I would have to go with being an actress! Fun fact, I was an uncredited extra on the short-lived ABC Family show Twisted.
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