Young Pros Spotlight
Alex Poppen
What is your role / current company?
Account Manager, Ipsos
When did you join the ARF Young Pros? 2017
What is your proudest professional accomplishment?
The COVID pandemic has brought challenges that I did not expect to encounter at this point in my career. I am proud to continue driving success for my company and clients by thinking proactively and creatively.
What is your biggest professional challenge?
Trends and technologies seem to be changing at a faster frequency – I challenge myself to stay at the front end of these innovations.
How has being an ARF Young Pro member impacted your career?
It has been a great way to meet other people across the advertising/marketing industry.
What’s your favorite event that you’ve been to?
The annual Bootcamps are always great – one had a senior leader from the Chicago Cubs (right after they won the World Series!!)
When researching a topic you know nothing about, how do you get started?
I consider my ability to craft the perfect Google search query on the first try as one of my top skills.
What’s an example of a company/ brand that you think is doing a great job?
Any company that has been able to transition to manufacturing necessities for the COVID pandemic.
What is your favorite restaurant in the city?
Geja’s Café – A romantic fondue restaurant in Lincoln Park.
What is your favorite show/program?
I miss The Soup and Joel McHale
What’s your dream job? (If money was no object, what would you do?)
National Park Ranger
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