FEATURED SPEAKER

Owen Bickford - Paid Search Program Manager, Alaska Airlines

Owen has spent 15 Years in the advertising and martech space, from start-up to enterprise level. Owen has been with Alaska Airlines for the last 9 years focusing on digital advertising, analytics, personalization, and AI. During his time at Alaska, he more than doubled revenue, navigated two airline acquisitions, stood up advertising AI, modernized analytics, and many more initiatives.

To further, through research, the scientific
practice of advertising and marketing

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