Lisa Sobilo has over a decade of experience working as a strategist on the agency side, helping companies like AB InBev, Campbell's, Kraft Heinz, Molson Coors, Nestle Purina, Papa Johns, and U.S. Cellular connect with their consumers. Throughout her career, she has obtained broad experience across a number of strategic specialties, including brand, innovation, digital, social, shopper, and experiential marketing. Lisa is currently a Vice President at Ipsos Creative Excellence, where she leads the creative strategy practice.