Laura Manning is Senior Vice President of Measurement at Cint where she leads the Americas Data Solutions and Measurement sales organization and global media integrations team. Her team focuses on expanding Cint's relationships with advertising agencies, DSPs, DMPs, SSPs, and ad platforms, as well as forging relationships with new data partners to include additional measures in the Lucid Impact Measurement platform such as linear TV. She joined Lucid in 2014 and has worked across many teams and functions in her time there, including professional services, account management, and business development. Lucid was acquired by Cint in December 2021. Prior to Lucid, Laura worked at an independent digital marketing agency. Laura is a graduate of Tulane University and is based in New York.