Doug Yolen has been at Circana for over a year and serves as the Vice President – Media for food and beverage accounts.  He joined Circana after almost seven years at Meta, most recently leading CPG Client Insights across food, beverage, home, personal care, and health advertisers. Before his time there, he achieved his MBA from Columbia Business School with a concentration in media and marketing. He first started in the industry at Nielsen, measuring and building Marketing Mix Models for large CPG brands. He graduated undergrad at Columbia with an engineering degree and minor in statistics and currently lives in Mt. Kisco, NY with his wife and two kids, Clark (4) and Audrey (2).