Audience Measurement: The Measurement Mandate

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The ARF events are opportunities for the best and brightest in our field to share information, learn about new methodologies and findings, network and exchange advice. Learn more!

ARF Events

The world of advertising research changes at the speed of light. What are the newest methodologies and findings? How can they benefit you and your business?

Join other world-class thinkers at the ARF’s events, where brilliant minds and strategic insights join forces to further the progress of advertising research. With more than a dozen annual events, discover the latest research techniques and industry findings directly from the most authoritative thought leaders.  Find out exactly what you need to put into practice.


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Date Type Event
Apr. 23 2014 4:00 PM - 5:00 PM Webcast Super Bowl Touchdown: In The Scrimmage Of Mobile
Apr. 25 2014 12:30 PM - 1:30 PM Event ARF Young Pros Twitter Chat: Keeping the Industry Young & Fresh
Apr. 28 2014 10:30 AM - 12:00 PM Forum Social Media Forum
Apr. 30 2014 1:00 PM - 2:00 PM Webcast The Future of Actionable Consumer Research: Big Data Fast and Slow
May. 07 2014 1:00 PM - 2:00 PM Webcast AcuPOLL Live! Predictive Qualitative: Stronger Ads, Faster
May. 08 2014 9:00 AM - 3:00 PM Forum Research Quality Forum
May. 08 2014 6:30 PM - 8:30 PM Event Women In Research New York Mixer
May. 21 2014 1:00 PM - 2:00 PM Webcast Bridging The Insight Gap: The Value Of Converging Methods
May. 28 2014 1:00 PM - 2:00 PM Webcast Learning From Winners With Guinness, BBDO, And BrainJuicer
May. 30 2014 12:30 PM - 1:30 PM Event ARF Young Pros Twitter Chat: Mentoring
Jun. 09 - 10, 2014 Event Audience Measurement
Jun. 18 2014 1:00 PM - 2:00 PM Webcast Second-Screen Conversions: A New 20 Billion Dollar Industry?
Aug. 05 2014 12:00 PM - 4:00 PM Forum Health & Wellness
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Frank Cotignola – Consumer Insights Manager, CIS Center of Excellence, Knowledge Management, Kraft Foods

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Marc Gobé – Creator & Co-Founder, Emotional Branding Alliance

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