May 21, 2025 | World of Whirlpool | 325 N LaSalle Dr. | Chicago, IL

Featured Speaker

Lizzie Cross - Group Director, Performance Media, GroupM

Lizzie Cross is a media industry veteran with over a decade of experience focused primarily on digital and performance media. As Group Director of Performance Media at GroupM, she oversees teams driving results across search, social, and programmatic platforms while leveraging emerging technologies to deliver measurable impact. Lizzie has been working in retail media since its infancy, guiding CPG clients through the exponential growth of commerce media over the past decade.

To further, through research, the scientific
practice of advertising and marketing

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