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URLPriorityChange frequencyLast modified (GMT)
https://thearf.org/category/articles/attitudes-on-privacy-ad-avoidance-claims-vs-data-2/60%Monthly2018-08-13 13:02
https://thearf.org/category/articles/this-months-brand-conversations-produce-next-months-sales/60%Monthly2018-08-14 19:07
https://thearf.org/category/articles/creating-breakthrough-audio/60%Monthly2018-08-22 20:42
https://thearf.org/category/articles/how-to-build-brands/60%Monthly2018-10-10 18:35
https://thearf.org/category/articles/context-matters-emotions-and-ad-effectiveness/60%Monthly2018-07-17 20:05
https://thearf.org/category/articles/what-a-shorter-ad-can-and-cant-do/60%Monthly2018-07-17 17:32
https://thearf.org/category/articles/taking-stock-of-online-offline-metrics/60%Monthly2018-07-17 16:28
https://thearf.org/category/articles/opening-remarks-day-2-audiencexscience-2018/60%Monthly2018-07-17 16:22
https://thearf.org/category/articles/opening-remarks-day-1-audiencexscience-2018/60%Monthly2018-07-17 16:15
https://thearf.org/category/articles/x-y-and-z-generational-perspectives-on-privacy/60%Monthly2018-10-10 18:06
https://thearf.org/category/articles/ground-truth-upgrading-survey-based-audience-measurement/60%Monthly2018-07-17 13:58
https://thearf.org/category/articles/a-fresh-approach-for-assessing-mobile-ad-effectiveness/60%Monthly2018-09-17 18:47
https://thearf.org/category/articles/big-screen-small-screen/60%Monthly2018-07-17 13:41
https://thearf.org/category/articles/measuring-the-effectiveness-of-tv-brand-campaigns/60%Monthly2018-07-17 13:38
https://thearf.org/category/articles/latest-science-analyzes-retail-sales-by-share-of-voice/60%Monthly2018-07-17 13:35
https://thearf.org/category/articles/intensity-as-the-3rd-dimension-of-media-marketing-effectiveness/60%Monthly2018-07-17 13:32
https://thearf.org/category/articles/constellations-brands-achieves-outstanding-results-with-in-flight-optimization/60%Monthly2018-07-17 13:29
https://thearf.org/category/articles/video-impact-value-of-mass-marketing-vs-targeting/60%Monthly2018-07-17 13:26
https://thearf.org/category/articles/finally-closing-the-loop-on-digital-targets/60%Monthly2018-07-17 13:22
https://thearf.org/category/articles/psychographic-driven-tune-in-targets-for-higher-roi/60%Monthly2018-07-17 13:17
https://thearf.org/category/articles/data-is-the-new-oil-but-our-insights-are-crude/60%Monthly2018-07-17 13:11
https://thearf.org/category/articles/privacy-in-the-age-of-big-data/60%Monthly2018-07-17 13:18
https://thearf.org/category/articles/deriving-social-insights-by-mining-meta-data/60%Monthly2018-12-10 20:47
https://thearf.org/category/articles/go-beyond-creative-and-budget-to-drive-roi/60%Monthly2018-07-17 13:05
https://thearf.org/category/articles/validating-the-data-in-data-driven-marketing/60%Monthly2019-01-30 21:18
https://thearf.org/category/articles/carrier-data-the-key-to-verified-location-data/60%Monthly2018-07-25 17:46
https://thearf.org/category/articles/measuring-the-high-consideration-visitor/60%Monthly2018-07-25 13:45
https://thearf.org/category/articles/influencers-and-consumer-trust-on-social-media/60%Monthly2018-07-17 15:42
https://thearf.org/category/articles/seeking-clarity-on-campaign-measurement/60%Monthly2018-07-16 21:16
https://thearf.org/category/articles/paying-for-attention-using-eye-tracking-at-scale-to-put-a-price-on-visual-attention/60%Monthly2019-05-22 17:52
https://thearf.org/category/articles/dont-be-short-sighted-long-term-value-for-brand-building/60%Monthly2018-07-17 13:52
https://thearf.org/category/articles/how-viacom-uses-ai-to-optimize-social-campaigns/60%Monthly2018-07-17 13:53
https://thearf.org/category/articles/feed-stories-capturing-attention-and-driving-results-on-instagram/60%Monthly2018-11-13 16:27
https://thearf.org/category/articles/cord-cutters-reaching-the-unreachable/60%Monthly2018-07-17 16:35
https://thearf.org/category/articles/audience-transparency-through-cn1/60%Monthly2018-07-17 19:51
https://thearf.org/category/articles/omnichannel-sales-insights-bridging-the-online-to-offline-divide/60%Monthly2018-07-17 15:26
https://thearf.org/category/articles/tv-everywhere-how-your-advertising-is-working-on-every-screen/60%Monthly2018-07-17 16:31
https://thearf.org/category/articles/consumers-cross-platform-trust/60%Monthly2018-07-17 15:20
https://thearf.org/category/articles/reach-frequency-balance-how-to-get-it-right-in-the-world-of-advanced-television/60%Monthly2018-12-04 21:15
https://thearf.org/category/articles/the-missing-link-measuring-tv-ad-effectiveness-in-driving-real-business-outcomes/60%Monthly2018-07-16 20:25
https://thearf.org/category/articles/opening-remarks-day-2-of-audiencexscience-2018/60%Monthly2018-07-16 20:17
https://thearf.org/category/articles/an-agency-perspective-the-state-of-media/60%Monthly2018-07-17 15:14
https://thearf.org/category/articles/an-evolving-arena-program-currency-and-measurement/60%Monthly2018-07-16 20:04
https://thearf.org/category/articles/the-future-of-media-an-epic-battle/60%Monthly2018-07-16 20:00
https://thearf.org/category/articles/nielsens-view-on-media-measurement/60%Monthly2018-07-16 19:58
https://thearf.org/category/articles/the-future-of-tvs-currency-and-measurement/60%Monthly2018-07-17 15:06
https://thearf.org/category/articles/the-most-important-audience-is-the-one-you-already-have/60%Monthly2018-07-17 15:03
https://thearf.org/category/articles/building-brands-heavy-buyers-or-non-buyers-the-debate-goes-on/60%Monthly2018-07-16 19:44
https://thearf.org/category/articles/leveraging-6-second-ads-in-todays-world/60%Monthly2018-10-10 14:30
https://thearf.org/category/articles/events-are-happening-on-twitter/60%Monthly2018-07-17 14:55
https://thearf.org/category/articles/how-far-can-you-go-before-government-steps-in-that-is/60%Monthly2019-01-11 14:27
https://thearf.org/category/articles/oxford-style-debate-has-marketing-taken-targeting-too-far/60%Monthly2018-07-17 14:40
https://thearf.org/category/articles/how-truth-can-teach-us-about-motivating-gen-z/60%Monthly2019-05-17 20:24
https://thearf.org/category/articles/why-re-testing-truths-is-good-practice/60%Monthly2018-12-03 16:19
https://thearf.org/category/articles/the-don-draper-dilemma-which-creative-idea-to-showcase/60%Monthly2019-05-20 14:25
https://thearf.org/category/articles/suggestions-for-evolving-tv-metrics/60%Monthly2019-07-03 13:48
https://thearf.org/category/articles/how-attribution-modeling-can-assess-digital-ad-outcomes/60%Monthly2019-03-04 14:53
https://thearf.org/category/articles/how-can-a-celebritys-smile-make-a-difference/60%Monthly2018-11-26 14:52
https://thearf.org/category/articles/6-second-ads-who-how-when-to-use/60%Monthly2019-03-04 15:23