On February 28, the ARF Young Pros explored the latest developments, strategies, and real-world applications of artificial intelligence (AI). Attendees had the unique opportunity to participate in a hands-on workshop exploring how to utilize AI in survey design. Panelists shared actionable takeaways that left attendees feeling prepared to make informed decisions, implement effective AI strategies, and foster innovation within their organizations. Featured Speakers Danan RenSr. Vice President, Client Insights & GTM Enablement Comscore View Bio Kendra SpeedMarketing and Strategy Leader…

On January 24, young professionals in advertising, marketing, media, and research came together for a unique opportunity for networking, learning, and inspiration. Meghan Brogan of A+E Networks led a conversation with Byron Valverde of 605. As a former ARF Young Pro, Byron walked us through his career journey and revealed the challenges and triumphs that helped him grow and get to where he is now. Attendees both virtually and in-person gained inspiration and applicable advice and had the chance to…

On July 13, the ARF Young Pros gathered in New York City to examine the methodologies and insights that make for a better marketing experience. Industry leaders shared their unique perspectives to encourage attendees to reflect on society’s biases and blind spots more broadly, as well as how they echo through the media landscape. ACCESS EVENT CONTENT Featured Speakers Anna WilganVP, Product Marketing Kantar View Bio Veronica HernandezProduct Manager Nielsen View Bio Sean EaganAssociate Manager, Audience Measurement Analytics Nielsen MODERATOR…

On May 18th, 2023, ARF Young Pros met to discuss how generational differences can affect behavioural preferences and tendencies in the workplace. Multigenerational teams are the new normal with at least four generations in the workforce today. Age correlates less and less with expertise and authority and the need for effective collaboration across generations is therefore more valuable than ever. ACCESS EVENT CONTENT Featured Speakers Janet KankarlaSVP, Head of Learning & Development Ipsos View Bio Kim YashDirector of Learning &…