• Agenda
    • 2:00-3:10pm
      Concurrent Sessions on (1) Understanding Consumer Segments, (2) Customer Journey, and (3) Breakthrough Creative
    • 3:10-3:30pm
      Afternoon Break
    • 3:30-4:10pm
      Winning Paper Presentations on “What a Shorter Ad Can (and Can’t) Do” and “When Longer Isn’t Necessarily Better”
    • 4:10-4:30pm
      Fireside Chat with Eric Salama – Chairman & CEO, Kantar
    • 4:30-5:00pm
      KEYNOTE – Raja Rajamannar – CMO, Mastercard
    • 5:00-5:30pm:
      Exclusive Young Pros Talk Back session with Raja – Drinks and snacks provided. The 2018 Forbes 30 under 30 have also been invited to attend the talkback!

Select “Wednesday Only” and use the code “YP” to attend this session, free of charge!