Editor’s Note: Quick takes on a panoply of topics from industry leaders (Part 4, Tech & Platforms)
What Scares Me … Industry Leaders Reveal Their Worst Fears
- Susan Vobejda, CMO, The Trade Desk
Competing for talent.
- Andrew Casale, president and CEO, Index Exchange
A lack of long-term innovation in exchange for short-term gains.
- David Lee, chief creative officer, Squarespace
When everyone is reacting to the same data, it’s very easy to fall into the trap of optimizing your brand to a point where you begin to sound and dress exactly like your competitors.
- Alanna Gombert, CEO, Digital Asset Trade Association
Blockchain is an amazing technology and, coupled with crypto or token economies, it is game-changing. However, I fear the ad industry does not entirely understand blockchain and the crypto industry as of yet.
- Alexis Ohanian, co-founder, Reddit
…what will happen if we’re not adequately retraining our workforce and preparing our next generation for the coming decade, where automation—software and hardware—will do much of the routine work that humans currently do. The skills that will be valuable in the new economy will be non-routine—whether it’s cognitive or manual, e.g., being a software engineer or a plumber. We must prepare our labor force—and society—or there will be massive unrest.
Source: What Scares Me Right Now… (2018, Ocotber22). AdAge.