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DISCOVER. GET SMARTER FAST. FIND BUSINESS SOLUTIONS.

Keeping up and finding what you need when you need it is a daunting task. Browse or find specific solutions with vetted and unbiased science and research on a broad spectrum of advertising, media and marketing subjects.

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Topics

Explore the most impactful learnings on the six areas detailed below. Each topic page is filled with content selected by ARF’s research leaders. Or choose Surprise Me and add some serendipity to your learning.

A-List Startups

Innovation is important . . . and hard. You can’t afford not to keep up but you can’t afford the time to stay current. The ARF Innovator’s A-List makes learning about startups easier. Let us be your startup incubator.

Knowledge Center

Find a Solution

Query ARF Archives allows you to PowerSearch high-quality, curated research on advertising and marketing effectiveness. Ask a Knowledge Expert provides assisted research services. Post to an ARF Council for peer-to-peer feedback.

Past Event Presentations

Missing an ARF event doesn’t mean missing out. On-Demand access to our past programs is available to Members only. Get a Key Take-aways summary or take a deep dive downloading the slides or watching a video of the full session.

Publications

  • News You Can Use

    ARF’s weekly newsletter delivering our selected analytics and analysis curated from 3rd party sources and industry leaders.

  • Knowledge at Hand

    A quick reference for information on a wide range of industry subjects from fundamental to leading edge.

  • Journal of Advertising Research

    A peer reviewed academic journal on findings, methodologies and applications changing the science of our industry.