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A series of lunchtime presentations that address hot issues in advertising and marketing research. Connect with industry leaders. Tap into a wealth of information. All from the convenience of your own office.
"In an industry that changes on a near daily basis, and in a world populated by today’s “bionic” consumers, the ARF Webcast Program is an extraordinarily effective way of disseminating thought leadership. Companies like ours have found this to be an effective presentation platform, and, based upon the contacts and reactions to our work, marketing and media professionals seem to appreciate the ability to laser-target and self-select issues that can make the difference between success and failure.
– Robert Passikoff, Ph.D., Founder & President, Brand Keys, Inc.
|Mar. 12 2014 5:30 PM - 8:30 PM||Event||
ARF Young Pros Present: A Mobile State of Affairs
|Mar. 13 2014 1:00 PM - 2:00 PM||Webcast||
Super Bowl vs. Olympics Advertising: Who Won The Battle For Gold?
|Mar. 23 - 26, 2014||Event||
|Mar. 25 2014 7:30 PM - 11:45 PM||Award||
2014 ARF David Ogilvy Awards
|Mar. 26 2014 1:15 AM - 3:15 AM||Award||
2014 ARF Great Mind Awards
|Apr. 09 2014 1:00 PM - 2:00 PM||Webcast||
Failure IS An Option: Business Benefits Of Making Mistakes
|Apr. 09 2014 9:00 AM - 10:30 AM||Event||
ARF Young Pros: Breakfast With Champions with Jeffrey Graham
|Apr. 16 2014 1:00 PM - 2:00 PM||Webcast||
Microsoft Digital Trends: Dawn Of A New Era
|Apr. 23 2014 1:00 PM - 2:00 PM||Webcast||
Super Bowl Touchdown: In The Scrimmage Of Mobile
|Apr. 25 2014 1:00 AM - 1:00 AM||Event||
ARF Young Pros Twitter Chat: Keeping the Industry Young & Fresh
|Jun. 18 2014 1:00 PM - 2:00 PM||
Second-Screen Conversions: A New 20 Billion Dollar Industry?
"The ARF has really evolved over the last couple of years and become a go-to source for all levels within the organization. We use it to understand client needs, hear fresh ideas and be exposed to a balanced perspective of what are the key trends in the industry and how we as researchers, need to start thinking about these trends and their impact on the research industry - the ‘People Are Talking, Are you Listening?’ the ARF initiated was a perfect example of just such an effort."
Jeni Lee Chapman – Executive Vice President, Harris Interactive