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Sponsorship Opportunities at ARF

The ARF welcomes your interest in sponsoring and hosting our events. We present major conferences, regional events, and a selected number of specialized events each year. For more information about sponsoring or hosting any of the following events, or to discuss specific sponsorship rates and/or individualized packages, please contact somebody from our sponsorship team.

Marc Rappin – EVP, Strategic Partnerships & Sponsorships, marc.rappin@thearf.org.
Daniel Bulgrin – Director, Strategic Partnerships & Sponsorships, dbulgrin@therf.org.

Sponsorship opportunities include:

Annual Conventions

Our conventions draw thought leaders and industry professionals from all over the world each year. Opportunities for sponsorship include speaking roles, exhibit spaces, advertising/branding, and host of a networking event or award show.

Re:think Annual Convention & Insights Zone: Our biggest conference, drawing 3,000 global attendees each spring for a three-day convention focusing on broad themes in advertising research such as ROI, Mobile, Creative/Neuro, Cross-Platform, Big Data, and many more.

Audience Measurement: The world’s largest audience measurement conference, each summer this conference explores issues critical to the success of our industry, premiering new research and fresh ideas about mobile platforms, research quality, and media behavior around the world.

Industry Leader Forum: A one-day master class that brings together world-class thinkers from a variety of industries to discuss and debate a timely and crucial aspect of advertising research.  Hosted in various locations.

Regional Events

Our regional events showcase the industry’s best practices and introduce members to the latest thinking about advertising and marketing research. The topics for these events include Big Data, Cross-Platform, Shopper Insights, Media Mix Modeling, and many more. Regional events are free for ARF members. Our 2013–2015 regional events took place in Chicago, San Francisco, Mountain View, Menlo Park, Bentonville, Minneapolis and Atlanta.

Thought Leader Series

Private, invitation only learning sessions hosted at ARF office or regional city, the Thought Leader Series program provides the opportunity to exchange education, insights and new industry knowledge to a targeted audience. Based on the titles and verticals you are targeting, we will search through our database and invite 30 – 40 prospects to your session.

Forums

Weekly forums showcase industry best practices and introduce members to the latest thinking about advertising and marketing research. Forums focus on a range of topics, from Research Quality to Social Media, and take place either at the ARF or at a member-hosted location. Each forum is followed by a networking cocktail reception sponsored by a selected company.

Webcasts

The ARF Webcast Program is the most cost effective and efficient way to promote your research solutions and services to a highly engaged community of advertising research professionals. This series of virtual lunchtime presentations address hot issues in advertising and marketing research.

ARF Young Pros & Internship Program

The Young Pros hold leadership, networking, and professional development events throughout the year with a focus on cultivating talent and connecting young people to leading industry thinkers. The mission of the Young Pros is to engage the next generation of industry leaders as valued contributors to the Advertising Research Foundation, and the research community broadly. We do this by providing leadership opportunities for young professionals within the ARF and by creating opportunities for Young Pros to access the wealth of resources available through the ARF and its members. Specifically, the ARF Young Pros group provides a place for young research professionals to network, learn, and lead.